Founder and Director, AMW Media · High Wycombe, UK
AmirWanas
Content, ads, web and CRM under one roof.Every result read from the client's own accounts.Then I build the software that does the reading.
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01The numbers, before the story
Key numbers
02Track record
What I have actually done
- 01
Built AMW Media from a first contract in January 2024 to a twelve person in house team by 2025.
Google Partner, Meta Partner and Shopify Partner. Every service delivered by people on the payroll, none of it outsourced. See it →
- 02
Took a bespoke steel door maker from a five figure month to £1.13m of revenue won between April and August 2026.
112 deals, 328 appointments, all read from the client's own CRM. The best measured campaign AMW has run. See it →
- 03
Delivered 2,215 Meta Ads leads at £12.50 each for a campervan converter in twelve months.
Campervans are an aspirational purchase. Social ads beat search for this niche, and the account proves it every month. See it →
- 04
Built MyContentLab, the reporting platform that reads a client's social, ads, Google and CRM data into one dashboard.
Complete months only, platform conversions and CRM revenue kept apart. Used on every AMW client, now sold to other agencies. See it →
- 05
Shipped FitConnect to the App Store and Google Play, and HomeHoldem to the web.
A booking app for personal trainers and a web app for private poker nights. Designed and built in house. See it →
- 06
Scaled an online fightwear shop from nothing to £180,000 turnover in its first year.
First ad accounts, first funnels, first sponsorship contracts, years before the agency existed.
- 07
Over 100 five star reviews and not one negative.
Earned behind a camera first, then at AMW Media. Nobody leaves five stars for turning up on time, so it is the clearest signal I have that the work lands. See it →
- 08
PRINCE2 and Scrum Master certified. Self taught in everything else.
Shopify, Google Ads, Meta Ads, lighting, editing, code. Learnt on the job, with a client's money on the line.
What started as a single retainer in January 2024 is now a team working with brands across the UK, Poland, Germany and Denmark.
03The agency
Founded 2024 · Google, Meta and Shopify Partner · Twelve in houseAMW
Media
AMW Media is a UK creative media agency with its office in High Wycombe. It grows brands with everything in house: video and photography, social media, web design, graphic design, SEO, Google and Meta Ads, email, and the CRM that ties it together. One team, one monthly fee, and a plan you can see the results of.
Three results, reported by the clients themselves
A bespoke steel door manufacturer£1.13mactual revenue reported from direct leads, 112 deals, April to August 2026Read the case study →
A campervan converter2,215Meta Ads leads at £12.50 each, August 2025 to August 2026Read the case study →
A joinery456,673video views and 4,497 new Facebook followers in month oneRead the case study →
05Who it was for
The brands behind the numbers
Campervan converters, steel door makers, joiners, clinics, garages, gyms and garden room builders. Every one of them is a case study on amwmedia.co.uk with the dates and the figures on the page.
Clients: Black Steel Doors, Woodstock Campers, Phillips Joinery, Speeds Campers, Escape Campers, Fern Campervans, Pearman Briggs, Wheels VT, MUK Microcement, JR Stone, Osmo UK, Cotswold Gloss, GoMo Garden Pods, Blue Light Services, Revere Clinics, The MMA Clinic, Boyana Brows, AM Barber Lounge, Giant Jiu Jitsu, Travel Ink Media, Turbo Snail, Viking Shop Suple.
Built, shipped, in use
Reporting and content software. Connects a client's social channels, ad accounts, Google properties and CRM into one dashboard. Every number on the AMW website is read from it.
mycontentlab.ai →A booking app for personal trainers, the way salons and barbers already have one. Clients find a trainer, book and pay. The trainer runs the diary from a phone.
getfitconnect.co.uk →Organise and run private Texas Hold'em nights with friends: the table, the players and the game, on a phone.
homeholdem.com →The short version
Every job going
Forklift driver, barman, waiter, labourer, demolition, underground tunnel crew, police translator, server cleaner, receptionist, office admin. Everything useful came from YouTube and from doing the job before I felt ready.
Left university
Information Security and Forensic Computing at Anglia Ruskin. A solid course with nothing creative in it, and by then every spare hour was going into making music. So I left.
Construction
Labouring and demolition. Early starts, hard days, and the first lesson in doing a job properly the first time.
Warehouse operative
Picking, packing and shifting stock. Learned what a badly run operation costs the people inside it.
Laboratory assistant
Procedures, sample handling, a white coat. The first job where the process mattered more than the effort.
Gym build
One day as a labourer on a gym build in High Wycombe became twelve weeks. Nobody there knew I would end up running the place.
Receptionist
Front desk at the club I had just helped build. Sign ups, cancellations, complaints. The first job where I could see exactly why people stay and why they leave.
E-commerce manager
Set up and ran the shop for the gym’s fightwear brand. Nought to £180,000 in the first year. First ad accounts, first funnels, first contracts.
Gym manager
Running the club, the team and the numbers. First time the result was mine to own.
Area manager
Three clubs instead of one. Same job three times over, with the travel in between.
Picked up a camera
Started as a hobby, shooting at weekends for the love of it. Then people began asking what I charged, and it turned into a business before I had decided to start one.
Certified
Project management was the part of the work I kept coming back to, so I got certified. PRINCE2, then Scrum Master. Both still shape how the company runs today.
First retainer
Filmed a campervan converter's vans and they were left holding footage they did not know what to do with. So I took on the content, the social and the ads as well. The idea for AMW Media started there.
AMW Media Ltd
Incorporated with five clients on contract. Fourteen clients run solo for seven months while the company was built around them.
The team
Twelve people in house. Google, Meta and Shopify Partner status.
Software
MyContentLab, FitConnect and HomeHoldem shipped.
Keep going
Growth every month since the first retainer, and no intention of levelling off. MyContentLab is built for a worldwide market and that is where it is going. AMW Media keeps doing what it was built to do: results clients can read in their own accounts.
Sometimes the biggest changes start with a single decision.
08How I work
Six rules
- 01
Results, not hours
Nobody at AMW tracks time. Two questions matter: is the work done, and is the client happy.
- 02
Everything under one roof
Strategy, filming, editing, design, ads and the website sit with one team. Nothing is handed to a stranger halfway through.
- 03
Under promise, over deliver
What we agree is the floor, not the ceiling. A plan is worth having only if it can be beaten.
- 04
Reply within the hour
Questions get answered inside the working hour. Good work loses its momentum sitting in an inbox.
- 05
Branding earns its keep
A can of water built a billion pound brand. Branding is not decoration, it is the reason someone picks you over the identical firm down the road.
- 06
Build something that runs without you
A business that needs you in it every hour cannot grow past you. Marketing is usually the first piece worth handing over.
09Amir Wanas Photography
100+
Five star reviews across both businesses · not one negative
Amir Wanas Photography
Hundreds of businesses helped and more than 100 five star reviews between the two businesses. Not one negative review in all that time. It started behind a camera, and what that taught me was not light or lenses. It was how a client decides, what they are actually paying for, and what it costs to be worth the money. The camera work runs through AMW Media's content production team now, with an editor, a strategy and somewhere for the pictures to go.
10 — Quick answers
If you searched my name
Who is Amir Wanas?
Amir Wanas is the founder and director of AMW Media, a UK creative media agency, and the builder of MyContentLab, FitConnect and HomeHoldem. He came to it through photography, an online retail brand and gym operations, and has more than 100 five star reviews across his businesses.
What is AMW Media?
AMW Media is a UK creative media agency founded in 2024 with its office in High Wycombe. It delivers content production, social media management, web design and development, graphic design, SEO, Google and Meta Ads, email marketing and marketing automation with one in house team of twelve. It is a Google Partner, a Meta Partner and a Shopify Partner. Prices, case studies and the team are on amwmedia.co.uk.
What is MyContentLab?
MyContentLab is reporting and content software for agencies, built by Amir Wanas. It connects a client's social channels, ad accounts, Google properties and CRM into one dashboard, complete months only, and keeps platform conversions and CRM revenue apart. It runs every AMW Media client report and is sold to other agencies at mycontentlab.ai.
Is Amir Wanas still a photographer?
Not for private bookings. The camera work is delivered by the AMW Media content production team now, with an editor and a strategy behind it. Amir still shoots for clients when the job calls for it.
Where is Amir Wanas based?
AMW Media's office is in High Wycombe, Buckinghamshire, and the team works with clients across the UK. Amir lives in Oxfordshire.
How do I contact Amir Wanas?
LinkedIn is the fastest route. For anything about marketing a business, start with AMW Media's free audit. Email works too: info@amirwanas.com.
11 — Contact
Talk to me
Run a UK business and want a straight answer about your marketing? Message me on LinkedIn. Already know you want AMW Media? Start with the free audit. Either way you hear back the same day.
Or email info@amirwanas.com